Ready Set Ford
Ford
The launch of Ford’s new global platform ‘Ready Set Ford’ in Europe.
Shot practically in the Namibian desert.
Credits
Agency: W+K London
Client: Ford
Director: Aoife McArdle
DOP: Adolpho Veloso
Photo: Sam Bénard
CCO: Hermeti Balarin
Creative Director: Lucas Reis, Alex Sattlecker
Copywriter: Hana Ovčina
Art Director: Filipe Birck
With some platform OOH to
kick off the campaign globally.
